When you’re at home finding a typo in a billboard is just annoying. Doesn’t someone check for those things? Did they seriously pay to have a sign put up that says, “Come eat at our restaurant – best chief in town”? Or how about those signs that just undermine themselves – pictures of smiling chickens warning you not to drink and drive? Who makes them? It’s painful.
And yet those same human errors and misjudgements strike you in a totally different way when you’re a tourist in someone else’s country. The same irritating spelling mistakes and ridiculous slogans and store names become, well… funny.